Monday, August 1, 2011

update on non profit

Google certification

I started the test for the analytic. I realized that I need more review on some of the content. I have been working with a new marketing firm, which is helping with the review for test. I have until Wednesday night to get the test done.

Monday, July 25, 2011

Twitter and LinkedIn

I have spoken at my networking meeting on Thursday morning about the importance of having an active twitter account and a up to date LinkedIn profile. The more exposure a company has the internet the better placement they have on Google and other search engines. I was amazed how many did not have a LinkedIn profile. They understand how important it is and 95% of the group of 44 now have a LinkedIn profile.

Networking

I am working with a new firm in Dearborn to assist in setting up google adwords campaigns for their clients. Their clients were just like I was when I started this course. I was unsure how google adwords worked and was unsure how someone could guarantee first page placement on google. What about the other search engines??? I am able to assist them in understanding how adwords works and how it will benefit their company.

Presentation update for dream catchers

Monday, June 27, 2011

Slide Show for Week 8 Progress with Dream Catchers for Abused Children

Week 8 Progress with Dream Catchers for Abused Children

During this week of presentations we have discovered that we can set up ads around the donations for gifts for abused children. This will help get the donations up and help families with the gift giving that is so important for a child.

Monday, June 20, 2011

Update to the Week 7 Presentation in aspect to persona's

Working with a lawyer

I have recently started working with a local attorney to assist with the pay per click campaign and setting up analytics. I have also worked on his website to make the landing page a better fit for his campaign. We are waiting to see how it is working. It has been running for a about a week now. I will update on how it is working as the campaign progresses.

Linkedin

With the class discussion today I learned how powerful the linkedin profile is and what you are able to do with your profile. I cannot wait to put some of this into action. I did know that the profile is very important. I have been searched and contacted about my locksmith business. I need to get the SEO more of a presence.

Internet presence

Today I found out that I do not have the internet presence that would be required for me to be found. I also found out that the the QR code on a business card is very important for a person to have and that it can be pointed in the correct direction with the proper guidance.

Dream Catchers presentation for week 7

Google Analytics

After doing some of the reading I am finding that the certification will be a great tool to have in a persons tool box. I am finding many ways to be able to use it. I meet different people and companies everyday that are unsure about the whole pay per click advertising and how to measure the results.

Monday, June 13, 2011

Milestone 1

The results from Milestone 1 is that we need to show our keywords to back up our story. We also need to create or modify the ads to meet our persona's. We got the description of the persona's correct, but need to ensure that the ads match.

Milestone 1

Networking

My attorney has asked me about google adwords and how it works. He has asked me to help him setup a google adwords campaign and to run the campaign for him. I will keep everyone informed about how it is working.

Networking

I have meet with a company called Medcert. They have a google adwords campaign currently going and gave the contact info to Bud to contact them. They are looking for a person to run the campaign for them.

Sunday, May 22, 2011

Google Certification

I have set up my account for the google certification.  Does anyone know what we need to be doing on the site for the certification?  There are a lot of presentations on the site to watch and or read.  Do we need to go through all of them for the certification?

Networking

I have met with a couple of marketing companies about the expansion of web based marketing.  I have given them the contact info for the class.  One of the companies is starting an adwords department based out of Farmington Hills.  The company is suppose to be emailing Bud with contact information.

Web Analytics

After reading the first couple of chapters I have realized that I need improvement on my website. There is no call to action on my business website with the exception of completing a request for service that is a couple of pages into the site.

Linkedin

I have looked at Melanie's linkedin account and after talking with her on the phone let her know that she needs to put the google adwords experience on linkedin.  We are both having issues with the linkedin account.  The problem is that we have past experience that is relevant.

Meeting with Non Profit

We as a group have tried to contact our non profit over the past 2 weeks with no avail.  We think we know what the non profits goals are, but we are only speculating.  I hope that Bud has been able to contact them to give us some more insight.

Wednesday, May 18, 2011

Social Media Setup

I have the website mapped to the blog.  I am hoping that it works.  I looked into the aspect of my linkedin account.  I am getting the correct profile when I log in.  I am also updating the picture on linkedin, twitter, and google.  I have to down load the picture to update it.

Sunday, May 8, 2011

Marketing

I have a contact with the Ypsilanti Chamber of Commerce that are looking into ways to market the Farmer's market and additional promotions and need assistance.  Will foward the info as I get it.

Twitter Feed

I think that I got the twitter feed posted correctly.  I am not sure if everything else is flowing correctly.  I am working on it.

Set up

I got all of my accounts set up, but am unsure how to get them to link together.  I am hoping that we will cover this in class tomorrow.